Be Found.
Be Heard.
Be The Solution.

Align Your Marketing with Your Ideal Customer

Brand Building Cat Badge 2

Brand building

It's time for you to be found. Stop hiding all that expertise of yours.

An online boosting package specifically for small businesses who are ready to jump in and boost their overall online presence.

Want more client inquires?

Get my best tips delivered directly into your inbox bi-weekly. Don't like my tips? No prob. You can unsubscribe in a click.

#DitchthePitch We align your marketing ideas with your client’s way of thinking and create a holistic approach engaging your ideal client.

There’s a difference between marketing and sales. Marketing’s purpose is to position your solution in the marketplace so people know you exist. Sales is the art of aligning your business solution with the people who want and need it by building relationships.


We help you become more client centric and be recognized as the right choice by aligning the two and ditching the pitch. By articulating your value beyond features and benefits, your clients will be eager and excited to work with you.

Featured Services

We Have a Range of Marketing & Sales Services


The Smart Selling Method is a masterclass workshop for small business owners, who have little to no previous sales training, looking to learn and effectively apply selling practices that generate paying customers. Nicole has developed a program that helps you attract your ideal client, win them over without using sleazy tactics.


We all crave that ideal client. The one that is fun to work with, works with you and pays you.
How you communicate in all your spaces can make a huge difference in your work hours and your bank account. I'll help you get there by showing you what clear messaging looks like that engages your ideal client and puts money in your pocket.


Nicole will take a deep dive into the bones of your business and help you discover your value beyond features and benefits so that you can attract your dream client(s).

Meet Nicole

Nicole helps her clients market their value by focusing on their genius zone. She will help you attract your ideal client by creating effective content that is clear in its message so that it makes a meaningful connection with your ideal audience.


“Let’s not drive traffic to your “empty” store”.

Nicole Gallant SmartCat Marketing | Halifax,Nova Scotia

The Scratching Post

You'll find proven tips from real-life stories on a variety of topics in marketing, sales and networking. All inspired by people like you - the folks I work and engage with everyday.

Esthetics on the lake logo