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Be Found.
Be Heard.
Be The Solution.

Align Your Solution Story with Your Ideal Customer

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How effective is your marketing and sales strategy?

It's time for you to be found and heard. Position your business as the solution.

If you're a small business looking for help in marketing yourself online you've come to the right place. I'll help you sort through all the noise, map out a plan of action, get clear on what your clients want to hear, and polish up your online spaces.

If you are not sure how you're doing with your marketing and selling strategy, I invite you to take my QUIZ.

TAKE THE QUIZ NOW & SEE HOW EFFECTIVE YOUR CURRENT STRATEGY IS

#DitchthePitch

Aligning your marketing's solution story with your client’s concerns and desires by creating a holistic approach that will surely delight.

There’s a difference between marketing and sales. Marketing’s purpose is to create awareness about your business – positioning your solution in the marketplace so people know you exist. Sales is the art of aligning your business solutions with the people who want and need it by building relationships and solving problems.

 

I help you become more client centric and be recognized as the right choice by aligning the two and ditching the pitch. By articulating your value beyond features and benefits, your clients will be eager and excited to work with you.

How you can work with me

THE SMART SELLING
METHOD

An online 10 week program for service-based businesses, coaches, consultants and creatives who have little sales or marketing experience looking to learn how to generate paying customers. This program helps you attract your ideal client, win them over without using sleazy tactics.
We will DITCH THE PITCH! And create Your Solution Story. This program includes two 1:1 sessions with me.
This is NOT for everyone. You must be in business minimum one year to apply.

Learn More

GROUP WORKSHOPS

Are you a small organization looking for marketing training? I cover topics such as websites, social media planning, effective networking, and ways to attract ideal clients.
We all strive for that ideal client. The one that is fun to work with, works with you and pays you.
How you communicate in all your business spaces can make a huge difference in who you attract, your work hours and your bank account. I'll help you get there by showing you what clear messaging looks like that engages your ideal client and puts money in your pocket.

1:1
CONSULTING

I'll help you simplify the complicated. Let's take a deep dive into the bones of your business and uncover your value beyond features and benefits so that you can attract your ideal client(s).
We will focus on what needs to get done and map out a plan of action you can implement now. Let's reduce the level of time and effort, in figuring out your marketing and selling, and make it more effective so you can reach your milestones sooner.

All My Services

Meet Nicole

I help my clients market their value by focusing on their genius zone. I will help you attract your ideal client by creating effective content that is clear in its message so that it makes a meaningful connection with your ideal audience.

 

“Let’s not drive traffic to your “empty” store”.

More about Nicole
Book A Call with me here
Nicole Gallant SmartCat Marketing Halifax Nova Scotia
Thank you so much for your information, your style and your patience during your workshop presentation. I know that you caused SO MANY light bulbs to light up in that room. We were all offered so much value by what you had to share. So few Workshops have that level of engagement. KUDOS!!! I would love to come and listen to you present ANY TIME!
Colin AlexanderFounder/Content Creator - Conduit Voice Media
"I had the pleasure of working with Nicole in a workshop setting. I love the incredible passion she brings when she is listening and hearing business owners share their vision and challenges. She has a depth of compassion and understanding that no one else does. She is one smart cat! I highly recommend her."
Bernice WilliamsIntentional Connection
Your course has made me realize how important it is to nail down my ideal customer and build trust with them. It really made me understand that if I'm trying to talk to everyone, I'm talking to no one. You taught me how to convey that emotion, that feeling, that impact that my ideal customer will feel after choosing my service. After going through this program, I feel confident that I can solve my ideal clients problems and I now have the words to convey this. Thank you for giving me clarity!
Carissa BordeleauBordeleau CPA Inc
The Smart Selling Method connected the dots for me. Nicole broke down the steps and then reframed it in a way that was easy to understand and implement. That was gold for me.
Millie KirkWFG Financial Professional
Nicole's one-on-one mentoring is chock full of thoughtful and insightful advice, based on her many years of experience in sales and marketing. The added bonus is what a lovely person she is - her solidly good and generous heart shines through in every interaction. If you’re looking for someone to help you re-imagine your business, your website, or your offerings, look no further.
Renée HartleibProfessional Writer and Writing Mentor, Halifax, NS
One of the best things that Nicole showed me during her workshop was how to effectively close. I have great conversational skills, but my go-to was a "pitching" type sales approach, that wasn't working for me in my coaching business. I felt a bit icky "making the ask". After implementing Nicole's approach, my prospects are now turning into clients.
Ali BreenMillennials Career Coach

The Scratching Post

You'll find proven tips from real-life stories on a variety of topics in marketing, sales and networking. All inspired by people like you - the folks I work and engage with everyday.

Some of our clients

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