How to master pricing and pipelines for female entrepreneurs
Pricing & Pipelines are essential for business growth Pricing and pipelines are essential for business growth. As a female entrepreneur, who has the responsibility to grow the business, it’s fair to say that attracting quality clients consistently is on your mind and playing on an auto loop. And, understanding how to price your services effectively…
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Accelerate your success by identifying your niche
Female entrepreneurs, business coaches and service providers, we often find ourselves struggling to stand out in the crowded marketplace. Which is why I wanted to bring a few things to your attention in order to help you identify and articulate your ideal niche, so you can accelerate your success and reach your milestones sooner, rather…
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Want to find new clients? Stop perfecting your pitch
As an entrepreneur. finding and attracting clients is typically on the daily to-do list. As a small business owner and part of your marketing, you’ve been told to perfect your pitch so when you’re networking, or presented with an opportunity to talk about your business, you’ll be ready. The problem is most entrepreneurs who are…
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Conversational Selling: Why you should stop pitching and start a conversation
Let’s face it – you recognize a sales pitch when you hear one. The overly constructed content and rehearsed delivery make the hidden agenda plain as day. You and your clients can smell it a mile away. Your pain points may be articulated in the infomercial-esque dialogue. However, being pitched at without any interaction around…
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7 Ways to test your product or service in the market to avoid failure
All too often I see entrepreneurs get excited when products and services are still in the “ideas” phase. Basically, these are concepts and brainstormed ideas that have yet to be created. At this point, the resounding belief is that customers are going to love this new product or new service offer and the money will roll…
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4 Ways to attract clients from your network
As a coach or consultant, attracting clients from your network starts by building confidence in what you deliver. Have you found yourself scratching your head trying to figure out how to attract more referrals/clients from your network? The female founders I work with do. So, you’re not alone. Small business owners, coaches, consultants and those…
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The best way to turn visitors into clients on your service-based website
Get your message right if you want your website to turn visitors into clients It is incredibly frustrating to own a website that doesn’t turn your visitors into clients. As a female-led business, what you really want is a website that helps with conversion – attracting potential clients that navigate through your page so they take…
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What is StoryBrand and how does it benefit your service-based business?
StoryBrand is a framework that helps you create clear brand messaging that resonates with your target audience. Your potential clients are bombarded with information every single day. And it’s happening to such a degree that they simply are tuning out to a lot of it to avoid overwhelm. You want to get their attention. The…
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Connection and consent are key in making your sales pitch heard
Beliefs and behaviours of consumers play an integral role in why people buy It is possible you may have already received that message in your email on in your LinkedIn direct message that is asking you to buy a product or invest in a service you are not familiar with. What did you do with…
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