The Scratching Post

Stories, insights and tips from real-life stories about marketing, sales and networking. Inspired by my experiences and people like you, whom I work and engage with everyday.

Connection and consent are key in making your sales pitch heard

By Nicole Gallant / February 10, 2022

Beliefs and behaviours of consumers play an integral role in why people buy It is possible you may have already received that message in your email on in your LinkedIn direct message that is asking you to buy a product or invest in a service you are not familiar with. What did you do with…

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