Ongoing Strategic Marketing Guidance for Consultants Ready to Make Smarter, More Profitable Decisions
Senior-level strategic direction and oversight without hiring a full-time strategist.
STRATEGIC MARKETING OVERSIGHT
PROFIT-DRIVEN MARKETING PLANNING
SALES-FOCUSED MESSAGING THAT CONVERTS
It’s isn’t about doing more. It’s about making the right decisions.
You’ve built your website, posted consistently, and followed the advice of experts promising quick wins. And yet, your inbox is quiet, and every new idea feels like starting over instead of building momentum.
The problem isn’t your expertise or your commitment. It's that marketing activity without clear positioning and messaging strategy, creates motion, but not traction.
When your messaging isn’t sharp, and your decisions aren’t strategic, it’s easy to:
- Say yes to offers that drain you
- Attract clients who aren’t aligned
- Spend months “tweaking” instead of growing
Most consultants don’t fail because they lack ideas; they struggle because they’re making decisions without a strategic marketing lens.
And that’s costly.
It costs time, energy, and eventually, it costs confidence, because nothing feels predictable or repeatable.
Now, imagine this instead: you know which offer to lead with. Your messaging is clear. Your positioning is sharp. And every decision builds on the last instead of resetting the clock.
That’s the difference between being busy… and being strategically profitable.
Why you're in the right place
I’m Nicole. I work with experienced female founders who don’t need more marketing ideas; they need clarity on which decisions actually make them money.
After 25+ years in sales and marketing, I’ve seen the same pattern: experienced founders investing heavily in visibility without a clear strategy for selling. Business owners trust me to help them turn their expertise into offers that actually sell.
Inside the VIP Client Strategy Group, I help you determine what’s worth pursuing, what needs refining, and what should be dropped altogether. We focus on building offers that attract the right clients, support your capacity, and generate consistent demand, without overcomplicating your marketing.
This isn’t a passive group. I lead the strategy, ask the hard questions, and help you make confident decisions so you stop second-guessing and start moving forward with intention.
If you’re done experimenting with this and that and ready for a smart, profitable direction, you’re in the right place.
What members are saying
"We do get caught up in our businesses, our messages, our thought processes as entrepreneurs and having someone guide you through it and help you see things more clearly and with more focus, creates so much more clarity along the way. This is what she does, and she does sooo well." - Jeannine Riant, Fully Align Studio
"I'm now able to articulate the outcomes I deliver to my clients. The insight and support from Nicole and the members is second to none." - Nicole Osmond, NSCC Entrepreneur Instructor
"I had no idea how to attract clients. After I joined the VIP Group I got clarity between effective marketing and fluff. I was able to create a strategic plan, and get back to doing what I love." - Wendy McGean, Retirement Coach
“Nicole has a deep understanding of the psychology behind selling, and she explains it in a way that finally makes sense. I now have clear, adaptable language I can use with my clients that feels natural and actually helps me build real connections and opportunities.” -Kathleen Bulger, RHN
“The VIP Content Planning Retreat helped me turn vague ideas into a clear, focused plan. I went in overwhelmed by possibilities and left knowing exactly what mattered for my business. What stood out most was the flexibility. This wasn’t a one-size-fits-all experience. Nicole’s guidance made all the difference.” - Michelle Hurlburt, 3D Life Inc
This is what happens when strategy replaces guesswork.
How this membership moves your business forward
-
Clarify What Matters Most
We identify which offers, messages, and decisions deserve your attention — and which don’t. -
Get Strategic Guidance in Real Time
Through guided group sessions and private check-ins, you get direct input on what to refine, launch, or stop. -
Implement With Confidence
You leave each session with clear next steps you can actually act on, without overthinking or starting over. -
Build Momentum Over Time
Strategy compounds. As your business evolves, you'll continue to refine and strengthen what’s already working. - Access to Session Recordings and Supporting Resources so you can revisit decisions as your business evolves.
This Membership is $60/month.
If you’re done guessing, this is where that changes.
FAQs
1. Who is the VIP Client Strategy group for?
This membership is for consultants, coaches, and service providers who are already established but feel like their marketing decisions are more reactive than strategic. You’re not looking for more tactics. You need clarity, direction, and confidence in what to do next. If you're tired of trying to figure it out alone, this is your space.
2. What do members actually get each month?
This isn’t theory—it’s hands-on, actionable strategies you can implement immediately. Every month, you get access to live trainings, brainstorming sessions, workshops, open forums, and exclusive content designed to move your messaging and marketing forward. Plus, annual retreats to level up in person.
3. How is this different from other groups or memberships?
The VIP Client Strategy group focuses on decision-making, prioritizing what to sell, how to sell it, and how to build momentum without overcomplicating your marketing. We don't just toss around ideas about content and tactics.
4. Do I have to commit long-term?
Nope. This is quarter by quarter. Join, stay as long as it’s helping you, and leave if it’s not. But most members stick around because the value keeps growing. The more you show up, the more clarity and confidence you build.
5. What if I can’t make a live session?
All sessions are recorded and available in the member library. You can jump in anytime, watch the recordings, and still get feedback, templates, and exercises to keep moving forward.
6. When do they take place and how long are the calls?
They happen twice a month, for 90-minutes, on Monday morning at 9:30 - 11:00 Atlantic Time.
7. How does support and accountability work in a membership setting?
You’re never on your own. Between live sessions, open forums, and ongoing group access, you get support and accountability to keep your messaging sharp and your marketing consistent. Plus, members often collaborate and problem-solve together, so you’re tapping into a whole network of brilliant minds, not just me.
8. Is this a marketing group or a sales group?
It’s both - with strategy leading the way. We focus on turning visibility into sales by aligning your offers, messaging, and selling decisions so your marketing supports revenue, not just activity.