Privacy Policy

Last Updated: June 26, 2025

SmartCat Marketing (“Company,” “we,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit https://www.smartcatmarketing.ca (the “Website”), whether as a guest or registered user.

By using the Website, you consent to the practices described in this policy. If you do not agree, please do not access the Website.

1. Our Commitment to Your Privacy

Our privacy commitment is based on the ten principles outlined in the Personal Information Protection and Electronic Documents Act (PIPEDA) in Canada. We also comply with the Canadian Anti-Spam Legislation (CASL) for email communications.

SmartCat Marketing (“Company,” “we,” or “us”) respects your privacy and is committed to protecting it through this Privacy Policy.

2. Personal Information We Collect
“Personal Information” refers to data that can identify an individual, excluding business contact information such as name, title, or business phone number.

We may collect personal information from you in the following ways: This includes:

a. Information You Voluntarily Provide
Your name, email address, phone number, or other contact details when you fill out forms, request information, or purchase servicesComments, questions, or feedback you send us, information submitted through lead magnets, newsletter signups, or course registrations

b. Information Collected Automatically
As you interact with the Website, we may automatically collect certain data using tools like Google Analytics, including:

  • IP address
  • Browser type and version
  • Device type and operating system
  • Pages visited and referring websites
  • Time spent on pages

This information is used for statistical analysis, improving user experience, and tracking the performance of our content and marketing efforts.

3. Use of Cookies and Tracking Technologies
We use standard tracking tools such as:
Cookies: Small files stored on your browser to remember preferences and usage patterns.

Server logs: Used for diagnostics and analytics.

Social Media Pixels: These include Meta (Facebook/Instagram) or LinkedIn pixels, used for tracking ad performance and audience targeting.

You can control cookie settings in your browser or through third-party opt-out mechanisms.

4. How We Use Your Information
We use the information collected to:
Provide, operate, and improve the Website and services

Register you for training, programs, or communications you opted into

Deliver relevant marketing messages, newsletters, and offers

Respond to inquiries or support requests

Comply with legal obligations

We may occasionally promote third-party services that align with our values. If you choose to engage with these offers, your information may be shared with those providers.

5. Affiliate Disclosure
Some links on our Website may be affiliate links. If you click and make a purchase, we may earn a small commission at no additional cost to you. We only promote tools and services we genuinely trust or use.

6. Consent
By submitting personal information via a form, purchase, or signup on this Website, you consent to receive communications from SmartCat Marketing. You may withdraw your consent at any time by clicking “unsubscribe” in our emails or contacting us directly.

7. Email Policy
We:

  • Will never sell or rent your email address
  • Comply fully with CASL requirements
  • Include clear opt-out instructions in all email messages
  • Will stop sending you communications upon request

 

8. Third-Party Use of Cookies and Content
Our Website may feature content or services provided by third parties, including analytics providers, ad networks, and integrations like social media platforms. These third parties may collect information independently using cookies or tracking technologies. Their use of your data is governed by their own privacy policies.

9. Data Retention
We retain personal information only as long as needed to fulfill the purposes for which it was collected, or as required by law. After that, information is securely deleted or anonymized.

10. Security Measures
We take reasonable precautions to safeguard your personal information. This includes:

  • Secure servers and firewalls
  • Password-protected data systems
  • Access controls and encryption when appropriate

Please note that no method of transmission over the internet is 100% secure. Use discretion when sending personal information via email.

11. Your Rights & Access

  • You have the right to:
  • Access your personal data
  • Request corrections to inaccurate information
  • Withdraw consent to data use (where applicable)
  • Request deletion, subject to legal and contractual obligations
  • To exercise these rights, please get in touch with us at the details below.

12. Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be posted on our Website. Your continued use of the Website after changes constitutes your acceptance of the updated policy.

13. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, contact:
Nicole Gallant
Owner, SmartCat Marketing
nicole@smartcatmarketing.ca
902.209.9626

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